PUGSInnovation Lab/ working name — rev. A
Early access — now open
For owners who do it all

You wear every hat. Let's take a few off.

PUGS is one dashboard on top of your Google Workspace and email — with assistants and AI agents answering customers, chasing invoices, and clearing the admin. Then you add the tools built for how your business runs.

SALES THE BOOKS SUPPORT MARKETING PUGS HAS IT COVERED INVOICES The hats you wear — we'll take them one by one.
The base

One place for everything you already run.

Before a single custom tool, PUGS takes over the back office — and puts a team on it.

01 / CONNECTED

Your Google, all in one view

Gmail, Calendar, Drive, and Contacts pulled together. Nothing to migrate, nothing lost in a dozen tabs.

02 / COVERED

Assistants on the day-to-day

Real VAs and AI agents answer customers, sort the inbox, and handle the admin that eats your evenings.

03 / HANDLED

Done before you lock up

Replies sent, appointments booked, invoices chased, follow-ups made — while you run the business.

The hats we wear for you

Add the tools built for how you run.

The twist: bolt-on tools for the parts of your business that never let up. Here's the set for owners.

Front Desk

Answers customer emails and messages, books appointments, and never leaves someone waiting for a reply.

The Books

Keeps receipts and invoices organized and flags what's still owed, so nothing slips through before tax time.

Get-Paid

Follows up on every open invoice, politely and on schedule, until the money's actually in the account.

Review Loop

Asks happy customers for a review at the right moment, and flags an unhappy one before it goes public.

Marketing Minute

Drafts your posts, promos, and newsletters in your voice, so the storefront stays lit without the late nights.

Standing Orders

Handles your regulars — recurring bookings, reorders, and standing appointments run themselves.

Don't see yours?

Tell us the part of the week that wears you out, and we build the bolt-on around it — made for your business.

Tell us the pain
The bottom line

Add it all up. You get your week back.

Every hat PUGS wears is one you don't. Here's what comes off your plate.

Off your plateWeekly
Answering customerscovered
Chasing invoicescovered
Booking & schedulingcovered
Posts & follow-upscovered
Keeping the books tidycovered
Your totalNights + weekends, back
How it works

Four steps. Then it runs without you.

Same order every time — tell us where it hurts, and we handle the setup.

1

Tell us your business

And what's eating your time. That's the whole intake.

2

We connect the base

Your Google and email get wired up and the team goes to work.

3

We add your tools

The bolt-ons for how you run snap onto the dashboard.

4

You get your time back

The office keeps running while you run the business.

Every lead, logged

No customer slips through.

PUGS plugs into HubSpot, so every inquiry gets answered, saved, and followed up — automatically. Your pipeline stays full and nothing lives on a sticky note by the register anymore.

New inquiry comes in  — web, call, or walk-in
PUGS answers & qualifies  right away
Contact saved  → HUBSPOT
Follow-up scheduled  + tracked to the sale
Open an account

Get your
time back.

Tell us about your business and what you're after. We'll reach out to get you set up and take the first hat off.

MADE FOR SMALL BUSINESS OWNERS
EARLY ACCESS · NO CARD · NO OBLIGATION
BUILT BY PEOPLE WHO'VE RUN A BUSINESS.

Received

You're on the list.

We'll be in touch to get you set up and take the first hat off. Keep it going — keep it growing.